Paradise Sharks was born back on February 10th of last year. Our stated passion and the reason for creating this boutique real estate brokerage is, and was, to raise the quality and value of real estate services available to everyone. Each month we take a look at what home sellers in our home town pay in commissions to see what is happening on our “value meter”.
Those seeking real estate services need to understand that by law, real estate commissions are negotiable. Paying 6% isn’t a “rule” and we are so pleased that here in Jupiter it is becoming more of an exception. More importantly, do not let anyone tell you that paying less means you are dealing with a “discount” brokerage and getting a lower level of service. In fact, as I review many of the July sales in Jupiter discussed here I can show you case after case where, in my professional opinion, those paying less got more. Here is a photo for a listing we took this week in Boynton Beach. Look at the quality of this photo compared to every other one you see on a real estate listing anywhere and tell me how many you would consider superior. You should get a very high level of quality no matter what you agree to pay in commission. After all, the goal is usually to sell your property for the most amount of money in the shortest amount of time. You need a very high level of marketing to accomplish that and you should demand that in you are paying 5%, or 6%, or another number. Remember, all commissions are negotiable.
* To determine what commission a seller is paying we multiple the advertised co-brokerage commission by 2.